CSE and HighlightHER Finalize Deal for National Cup Tournament Series
Elkridge, Md. (February 11, 2021) —
Corrigan Sports Enterprises has finalized a deal with HighlightHER to provide coverage of the 2021 National Cup Tournament Series.
HighlightHER, the female-specific partner to HouseofHighlights and Bleacher Report, is one of the fastest growing women’s sports media platforms. HighlightHER shines a light on women’s sports through a unique blend of compelling, empowering, and light-hearted moments.
“HighlightHER was built to empower sisterhood and amplify women in sports and culture,” said Ari Chambers, the one-woman social producer and mixed-media journalist behind HighlightHER. “We’re excited to highlight inspiring moments from some of the best athletes in lacrosse.”
“We’re excited to partner with HighlightHer on the 2021 National Cup Series. Our goal is to elevate girl’s lacrosse to a new stage. Partnering with ESPN to air (3) championship games live on their family of networks, combined with the unique social media visibility of HighlightHer is going to be special. HighlightHer will also play a pivotal role in the selection of the coaches awards happening across all (4) events.” Ryan Corrigan, Director of Sales at Corrigan Sports Enterprises.
Since debuting in 2019, HighlightHER has nearly 100,000 followers on Instagram and will use their platform to feature athletes at The National Cup Tournament Series. Together they will celebrate the contributions of players and coaches at an awards banquet during the National Cup weekend.
Corrigan Sports will host an awards banquet at the National Cup Championship event in Tampa, Fla. on December 4-5. The banquet will recognize the top coaches/club administrators in the sport. CSE/HighlightHer will also name the top ten girls in each graduation year to the “All-National Team”. The banquet will be available to all athletes, coaches, and parents.
Corrigan Sports Enterprises is a full-service sports marketing and event management company with 21 full-time employees. Based out of Elkridge, MD, CSE owns and operates events such as The Baltimore Running Festival, Under Armour All-America Lacrosse, Oakland (CA) Running Festival, The National Cup Championship series, Baltimore Ten Miler, Rumble in Richmond and many more. www.corrigansports.com
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